A whole new way to automate your work
Just describe what you want.
Forge builds it for you.
Forge is a new kind of automation platform. Instead of dragging boxes around or hiring a developer, you simply describe what you'd like in plain English — and Forge builds real, working software for you. It runs everything for you, and fixes it when something goes wrong.
Free forever · as many tools and assistants as you like · no card needed
Connects to the apps you already use — and any service with an API
Sound familiar?
If you've ever tried to automate part of your work, you've probably run into at least one of these. Here's how Forge is different.
“I'm drowning in subscriptions I forgot I'm paying for.”
Forge is free to use. You top up a little credit and pay a few pennies for what actually runs. There's no monthly bill and nothing to cancel later.
“I'm not techie — I don't want to learn yet another fiddly tool.”
You don't build anything by hand. You just describe what you want, like texting a clever assistant, and Forge builds it for you. No blocks, no wiring, no tutorials.
“The last automation I set up broke, and I didn't even notice.”
When something goes wrong, Forge shows you exactly which step failed and why. You just tell it to fix it — it can read its own error and patch itself.
“I don't trust AI to go off and do things on its own.”
Fair. So Forge keeps the risky bits — sending, paying, saving — in reliable tools that behave the same every time. The AI only does the thinking. It never gets to press the big red button by itself.
“The app I actually use isn't supported anywhere.”
If your app has an API, Forge can connect to it — even the niche or in-house stuff no other tool has heard of. It reads the documentation and builds the connection for you.
“I've got ten apps and none of them talk to each other.”
Forge is the one place that does the work and joins everything up. Connect something once and every future tool and assistant can use it.
Three simple building blocks
Everything in Forge is made from just three things. Once they click, you can picture almost anything you might want to build.
Tools
— your reliable workersA tool does one specific job — fetch today's orders, send a text, update a spreadsheet — and does it exactly the same way every single time. It never gets tired, never improvises, never forgets. From a one-line task to a full multi-step workflow.
Agents
— the thinkersAn agent is the clever part. Give it a personality, some knowledge and a few tools, and it works things out for you — answering customers, drafting replies, making judgement calls. You can chat with it directly, or have a tool quietly hand it work in the background.
Datasets
— a shared memoryA dataset is a pool of knowledge your tools and agents share — like an always-fresh copy of your website, or your live product list. A tool keeps it up to date; everything else reads from it, so nothing has to look the same thing up over and over.
And quietly behind all of it is the Builder — the AI that actually makes your tools, agents and datasets, knows which apps you've connected, and fixes things whenever you ask.
How it actually works
Four steps, and you barely lift a finger for any of them.
1. You describe it
Tell Forge what you want in your own words — “answer customer emails using my website info, and flag anything about refunds.” Already use Zapier, Make or n8n? Paste in your old workflow and Forge will recreate it.
2. Forge builds it
It writes the tools, sets up any assistant and shared memory they need, picks the right connections, and shows you a plain-English diagram of what it made.
3. It tests itself
Before anything goes live, it does real test runs against your real accounts, step by step — and you watch it happen, so there are no surprises.
4. It runs and improves
Set it to run on a schedule, on a button, or when something happens. Want a change later? Just say so. Every version is saved, so you can always roll back.
No black boxes
You can always see exactly what happened
Every single run is recorded step by step — what it did, what came back, and how long each part took. If something fails, you see precisely where and why, instead of just noticing later that it didn't work.
And fixing it is just a conversation. Tell the tool what went wrong and it reads its own logs, works out the problem, and patches itself.
- Fetch new orders0.4s
- Filter out the ones I've seen0.1s
- Ask the assistant to triage1.1s
- Send the summary text0.3s
Things Forgers are building
The kind of thing that used to need a developer.
Now it's just a conversation.
These aren't move-a-row-to-a-spreadsheet automations. They're the more ambitious ideas — the ones that used to mean a custom software project, or simply weren't possible at all. Each one started as a few sentences. And you can start much smaller, too.
A ghostwriter that sounds exactly like her
“Do my newsletter and socials in MY voice — using real facts from my own catalogue, not generic AI waffle.”
Trigger
Every week
Tool
Scrape her site, lyrics & interviews
Data
“Voice” knowledge (semantic)
Agent
Drafts a newsletter + 3 posts in her voice
Tool
Posts & emails them
Why this was hard before
Older tools could post on a timer, but they had no idea who she actually is. Forge gives the AI a real memory of her whole body of work — so it sounds like her, and never makes a fact up.
What they get
Half an hour of marketing a month, in her own words, and always accurate.
A research analyst that never sleeps
“Watch the filings, news and forums on my watchlist and tell me only what genuinely changed — then let me ask follow-up questions.”
Trigger
Every hour
Tool
Pull filings, news, forums
Data
“Research” memory (keeps growing)
Agent
Decides what matters, writes a briefing with sources
Result
Morning digest you can question
Why this was hard before
Ordinary automations can fetch the data, but they can't tell what's important, and they forget everything between runs. Forge gives it a memory it can search and a brain to judge what's worth your attention.
What they get
A personal research desk you can talk to like a colleague — for one person.
A living artwork that runs itself
“Turn the world into a fresh piece of art every morning and post it — no two ever the same.”
Trigger
Every day at 6am
Tool
Grab today's weather, a headline & a random poem
Agent
Dreams up a visual concept
Tool
Makes the image (an AI model Forge connected itself)
Tool
Posts to Instagram & saves it
Why this was hard before
Joining up weather, news, an image generator and Instagram — and putting an AI in the art-director's chair — used to be a proper coding project. Forge even built the connection to the image generator on its own.
What they get
365 unique pieces of art a year, with no daily effort. A project that's genuinely alive.
A game world that never forgets its own story
“An AI dungeon master my players can talk to in Discord — one that stays true to two years of campaign history.”
Trigger
A player messages Discord
Agent
The Game Master
Data
Two years of lore (semantic)
Agent
Improvises, but always stays consistent
Tool
Replies & records what just happened
Why this was hard before
Normal chatbots drift and contradict themselves. Forge gives the game master a real memory of the world, so it remembers the right details every time — and writes new events back in as the story unfolds.
What they get
A consistent, living world that keeps playing around the clock.
The operations team she could never afford to hire
“Handle support, restocking, reviews and winning back old customers — without hiring anyone.”
Trigger
A customer asks a question
Agent
Support agent
Data
Knows the whole catalogue
Tool
Checks the live order status
Result
An accurate, on-brand reply in seconds
Why this was hard before
That's normally five subscriptions and a part-time assistant. Here it's one joined-up system — and the support agent genuinely knows the products and the live orders, not a canned list of FAQs.
What they get
Plus a restock forecaster, a review-chaser and a win-back assistant working alongside it — for a few dollars a month, not a salary.
Automation for software no one else supports
“Our booking system is niche and no automation tool works with it — but we still want appointment reminders and to chase no-shows.”
Trigger
“Connect our booking system”
Agent
Forge reads its documentation
Tool
Builds & tests the connection live
Tool
Texts reminders the night before
Result
Fewer no-shows, a fuller diary
Why this was hard before
If your software isn't on the supported list, most tools just give up. Forge reads the documentation and builds the connection itself — and then it's available in everything you make from then on.
What they get
All the niche, local and in-house software the big tools ignore finally gets automated.
So… what would you build?
Start free and find outIt gets more capable the more you use it
Every tool, connection and dataset you build is a piece the rest can reuse. So building gets faster and more powerful the more you do it — your setup compounds, like a workshop that keeps gaining new machines.
compounding
Builder
makes them
Tools
do the work
Datasets
knowledge grows
Agents
use it, ask for more
Build once, reuse everywhere
Connect Gmail or build a dataset a single time, and every future tool and agent can use it. Nothing is one-off — so each thing you add makes the next one quicker to build.
Your data updates itself
Point a tool at your website or price list and it refreshes that knowledge on a schedule, forever. Your agents always answer from the latest version — never a stale copy.
Agents fill their own gaps
When an agent needs a tool it doesn't have, it asks the Builder to make it, then works with it until the job is done. It grows its own abilities; you just approve.
Smart and reliable at the same time
Tools do the dependable jobs (sending, saving); agents do the thinking (deciding, drafting). Snap them together and you get automations that are clever where it helps and rock-solid where it matters.
If it has an API, Forge can connect it
Popular services like Gmail, Google Sheets, Drive, WooCommerce, Wix, Airtable, Stripe and Telegram are a click away. But here's the part that really matters: when you need something that no other tool supports, Forge reads that service's documentation, builds the connection, tests it against the live service, and writes you simple steps to switch it on. From then on, that connection works in every tool and assistant you make — so your options keep growing instead of hitting a wall.
Your passwords and keys are kept in an encrypted vault. The AI works with safe references to them and never sees the actual secrets.
It can start in any way you like
- On a schedule — “every weekday at 7am”, or however often you need.
- When something happens elsewhere — another app can nudge Forge and it reacts straight away.
- At the press of a button — run it on demand with a simple form, or just send it a message.
- One thing leading to another — tools can set off other tools, and call in an assistant, so bigger jobs flow on their own.
Every AI model, without the API-key faff. Pick whichever model you like for each tool or assistant — Claude, GPT, Gemini and hundreds more — with its price shown up front. It comes out of your credit, and there are no separate accounts or keys to juggle.
How Forge compares to the alternatives
Plenty of tools touch on bits of what Forge does. Here's an honest look at where each of them tends to fall short, and what Forge does instead.
Zapier, Make & n8n
the block-and-node builders
Where they fall short
- You are the engineer. You wire up every step, map every field, and build every filter by hand.
- They only do straight-line “if this, then that”. Branching gets painful fast, and real judgement is impossible.
- You're boxed in by their catalogue — if your app isn't on the list, there's simply no way in.
- The bill climbs as you grow: you pay per task or operation, and a busy workflow eats through tiers quickly.
- When it breaks, you're the one squinting at node settings trying to work out why.
With Forge
- You describe the outcome in plain English and the AI writes, tests and connects the whole thing.
- It handles real logic — drop in an AI agent for any step that needs a brain, not just plumbing.
- If your app has an API, Forge connects it — even niche, regional or in-house software no catalogue covers.
- Free to use; you pay pennies only for what actually runs, never a monthly tier.
- When something breaks, you just say so — it reads its own logs and patches itself.
AI coding tools
Cursor, Claude, Devin and friends
Where they fall short
- They hand you code — then hosting it, scheduling it, connecting it and keeping it alive is all on you.
- You need real technical skill to get anything actually running in production.
- It isn't plugged into your accounts or your data; you wire all of that up yourself.
- No memory of your setup — every task starts from a blank page.
With Forge
- It writes the code and runs it: connections, schedules, retries and error-handling all included.
- Zero technical skill needed — you describe the result, not how to build it.
- Your connections and data are built in and reused across everything you make.
- It remembers your whole setup, so each new tool builds on the last.
AI agent platforms
the “let an agent loose” crowd
Where they fall short
- One agent is handed the whole job, so it wanders off-script, invents steps and does things you never asked for.
- There are no guardrails on the irreversible bits — it can fire off emails or spend money on a hunch.
- It's a black box: hard to see what it actually did, and harder still to undo it.
- Reliability is a gamble — the same instruction can behave differently every single run.
With Forge
- Agents only think. The irreversible actions are done by deterministic tools, so nothing is left to a guess.
- You decide exactly which tools and which data each agent can touch — and nothing more.
- Every action, search and decision is recorded step by step, and can be reviewed or undone.
- Predictable where it counts: rock-solid clockwork on the outside, creativity fenced safely inside it.
A pile of subscriptions
death by a thousand apps
Where they fall short
- A dozen apps, each renting you one feature, none of them talking to each other.
- $15 here, $30 there — it quietly adds up to hundreds a month you barely notice.
- You're forever stitching them together by hand, and re-learning each new tool.
- You never own any of it — stop paying and the whole lot vanishes.
With Forge
- One place that builds whatever you need and joins it all up automatically.
- Free, with tiny pay-as-you-go costs instead of a stack of monthly bills.
- Nothing to stitch together — your tools, data and connections already know about each other.
- Real software you own and can export — not something you rent forever.
Pricing that respects you
You already pay for enough subscriptions. Forge is free to use, forever — with as many tools and assistants as you like, and no credit card. You only pay for what actually runs, from a small credit balance you top up whenever you choose. It never expires.
$0
forever · unlimited tools & assistants · no card
No subscription, everThere are just three things you ever pay for, all from credit, and all kept clear:
AI thinking
When a tool or assistant uses an AI model, you pay the model maker's normal price plus a small 10% — and you see each model's price before you choose it.
Running time
You get 5 minutes of computing time free every single day — enough for thousands of typical runs. After that it's $0.50 an hour, and only for time actually spent working.
Storage
Your first 1 GB of data and history is free — plenty for most people. After that it's just 20 cents per gigabyte a month.
Most hobbyists pay nothing. A few tools and an assistant running on real schedules tend to cost a couple of dollars a month. The same work on Zapier would be $30–90 a month — on a subscription.
Start free — no cardEncrypted vault for your keys · safely sandboxed runs · a full record of everything · two-factor login